The approach
Femke built the video around natural interaction with the product and her pet, using concise storytelling and clear product details for a social-native result.
UGC content
Edgard & Cooper
Introduce Edgard & Cooper pet food through a warm, relatable creator-and-pet moment.
What was delivered
- Creator-led vertical UGC video
- Natural pet and product interaction
- Lifestyle-led social edit
What we can evidence
The supplied example brings the product into a familiar home setting and lets Femke’s interaction with her pet carry the story.
Campaign recap
See the activation in motion.
Creator example — Femke’s vertical UGC video for Edgard & Cooper.
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